It's part two of my Sainsbury's Christmas photo report, and this time we look at greetings cards. Some are individual cards while others are from multipacks which have been branded Habitat. It seems strange, as I remember attending several uber fashionable press shows in London for Habitat and they were extremely contemporary. I could not have imagined they would end up on traditional card designs in Sainsbury's. But on the other hand through homewares they are keeping the brand alive with more modernist designs, such as this fun festive collection on tableware and tea towels.
21 December 2021
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