26 September 2018

AW 2018 - sainsbury's : tu kids

I am looking at Autumn Winter 2018 arrivals again today - and this time from Sainsbury's TU brand. All these patterns and placement prints were spotted in childrenswear. There were lots of browns, maroon, and yellow ochre and as you would expect for Autumn cute woodland hedgehogs and foxes. New this year are on trend Dalmations, and for girlswear plenty of ponies. You can see TU clothing in Sainsbury's UK stores and online here.
























KIDS DESIGN - molo

For something a bit different in childrenswear I thought I would highlight Molo. This Danish designer label is based in Copenhagen and has stores in Denmark, Sweden, Norway, and Hong Kong. I liked what they had to say about pattern... "Molo’s design feeds a child’s imagination with strong colours, fun prints, exciting shapes and bold combinations. At Molo, we are completely crazy about prints because we appreciate that they help give character to even the smallest personalities. A print is something any child can relate to and can easily fall in love with. This is why prints are so vital to Molo’s collections.Our style is urban with funky, colourful designs that often have a humorous twist or are just quirky enough to get noticed".












DESIGNERS WANTED - deseda


25 September 2018

KIDS DESIGN - tk maxx

During my Summer Break earlier this month I visited quite a few stores to see the latest designs that were coming in for Autumn. These designs on childrenswear were all spotted in TK Maxx who specialise in discounting overstocks from various designer labels. Here are some that caught my eye and there are more online here.